Post by anamika371 on Jan 13, 2024 9:47:18 GMT
More than a static talking head. nothing but a person speaking for several minutes straight gets pretty darn boring. Plus, you shouldn’t ignore the fact that many people are visual learners. Without some form of images or graphics to accompany your speakers, your video content won’t be as effective as it needs to be to leave lasting impressions on your prospects. In turn, you won’t drive the ROI you’re looking for. All that being said, you can’t shoehorn graphics into your videos purely for the sake of doing so.
You should never include something that doesn’t legitimately enhance the viewer’s learning Email Marketing List experience. To ensure that your use of graphics is seamless and effective, I recommend consciously creating opportunities for visual aids while writing your scripts. In other words, don’t write an entire script and subsequently comb through it in search of opportunities for visual aids. Instead, try to write with a cadence that naturally lends itself to the use of aids. video-scripts-keep-visual-aids-top-of-mind.
The genius of Moz’s Whiteboard Friday series lay in the use of visual aids. As an example, let’s return to the hypothetical in which you’re creating video marketing content for a gym. Technically, when scripting the introductory section of the video about protein shakes, you could simply say “Protein shakes are divisive among the fitness community” and leave it at that. Alternatively, you could say “shakes comes with a number of costs and benefits.” I’d argue that the latter is substantially better because it gives you an opportunity to naturally insert a visual aid—a T-chart, most likely.
You should never include something that doesn’t legitimately enhance the viewer’s learning Email Marketing List experience. To ensure that your use of graphics is seamless and effective, I recommend consciously creating opportunities for visual aids while writing your scripts. In other words, don’t write an entire script and subsequently comb through it in search of opportunities for visual aids. Instead, try to write with a cadence that naturally lends itself to the use of aids. video-scripts-keep-visual-aids-top-of-mind.
The genius of Moz’s Whiteboard Friday series lay in the use of visual aids. As an example, let’s return to the hypothetical in which you’re creating video marketing content for a gym. Technically, when scripting the introductory section of the video about protein shakes, you could simply say “Protein shakes are divisive among the fitness community” and leave it at that. Alternatively, you could say “shakes comes with a number of costs and benefits.” I’d argue that the latter is substantially better because it gives you an opportunity to naturally insert a visual aid—a T-chart, most likely.